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Jose Palomino is President of Value Prop Interactive, and author of the book, Value Prop. Value Prop Interactive helps business owners, mid-market CEOs, and Fortune 1000 marketing teams take ideas, products, and services to market with greater consistency, speed, and impact. The Value Prop Method is an integrated and strategic marketing platform focused on developing value propositions for entering new markets and maximizing revenues in current ones.

With over twenty years’ leadership experience in technology and service sectors, Jose is a proven strategist, dealmaker and presenter. He has held management, technology, sales, and marketing positions at Yankee Group, Market Systems International, Tandem Computers, and Clearpoint Group — working with industry leaders including IBM, Accenture, Unisys, SAP, General Motors, Chase, and Citicorp.

Jose combines tactical creativity, strategic orientation, marketing savvy, and technical acumen to deliver insight, leadership, and results. In his book, workshops, and coaching, Jose makes this strategic marketing methodology practical and immediately usable – teaching how to implement the Value Prop Method to market products and services as I3: Innovative, Indispensable, and Inspirational.

Jose holds an MBA from Villanova University, where he serves as an adjunct Professor and President of the Executive MBA Alumni Association. He also serves on the board of The Entrepreneurs’ Forum of Greater Philadelphia and is a Vistage International Speaker and Member. Jose Palomino also serves on the advisory board and as a lead strategist and social media consultant for Freesource Agency. Jose blogs at his website, Value Prop and can also be followed on Twitter, or connected with on LinkedIn. Jose currently resides near Philadelphia with his wife and their three children.

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