Win the Relationship, Not the Deal with Casey Jacox
May 09, 2022Business Growth On Purpose || Episode 144
About This Episode with Casey Jacox
Is it really money that drives your business? Or is there something deeper? And more... lucrative?
Our guest today is Casey Jacox. Casey is an elite seller who is now coaching others to reach elite status in B2B selling. Specifically, Casey knows how to build relationships that drive sales growth. And if you can win the relationship, you can win the deal.
In this episode, we are going to cover key principles on how to show up and win the relationship. We will discuss how focusing on the relationship will help you win more deals.
With more than 20 years of business experience, Casey's leadership helps companies emphasize building relationships and not just transactional business deals.
He's a father, a husband, a coach, a podcaster, a speaker, and an author who is the same person in and out of work. Casey is now the founder of Winning The Relationship, LLC, a consulting firm providing sales leadership and coaching.
Additionally, Casey is the host of The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence.
After listening to today's episode, be sure to check out Casey's book, Win the Relationship, not the Deal.
Listen to Business Growth On Purpose
When you're done listening to Casey, take a look at the other innovators and business thought leaders we've recently had on the show.
