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Business Growth On Purpose

The show for B2B Owners who are hungry for growth, stuck on a revenue plateau, or just want better ways to deal with the everyday challenges of revenue growth.

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Meet the Voices

Listen to world-class owners and experts who share their best tips that you can use in your business today.

Meet Jose Palomino


Meet Jose Palomino, Founder of Value Prop and a self-described “strategy wonk” on a mission to help B2B businesses discover their unique value and succeed in highly competitive markets. With 15+ years of experience—including collaborations with industry leaders like SAP, Novartis, and Salesforce—Jose specializes in transforming big-picture ideas into powerful, practical Value Propositions that drive sustainable growth.

As an author, speaker, and educator (teaching at Villanova University), he shares real-world insights and proven frameworks to help owners of B2B companies stand out, scale, and thrive. Ultimately, Jose’s passion is simple: to equip you with the strategies, support, and confidence you need to differentiate your business and win.

Business Growth On Purpose is your introduction to Jose's decades of experience along with other experts and veterans of the entrepreneurial world.

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Want to be featured on the show?


Have something you think our audience would benefit from? We're accepting applications for guest appearances from industry experts and veteran business owners. Click below to apply today!

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